WATERTOWN, Mass.–(BUSINESS WIRE)– athenahealth, Inc. (NASDAQ: ATHN), a provider of cloud-based practice management, electronic health record (EHR), and care coordination services to medical groups, today announced a collaboration agreement with Medley Health, a provider of membership practice marketing and communications services for independent primary care physicians and their patients. The two companies will work together on product integration, co-marketing programs, and sales outreach initiatives to further strengthen doctor-patient collaboration and communication.

Specifically, Medley Health will integrate its physician-patient communications platform with athenahealth’s suite of cloud-based offerings, which includes EHRs, integrated back-office operations, automated and live patient communication, and coordination of care services.

This collaboration will enable Medley Health’s partner physicians—who operate independent primary care practices focused on delivering patient-centric care—to easily implement an automated and secure solution for patient-physician communications and collaboration, patient billing, clinical cycle management, and streamlined workflow between their physician practices and hospital systems. In addition, athenahealth and Medley Health will engage in co-marketing and sales outreach programs to independent primary care physicians.

“Medley Health offers clear benefits to their doctors and patients and when linked to athenahealth’s cloud-based services, the model—and its potential to introduce powerful efficiencies into the practice—becomes that much more robust. We applaud Medley Health for their focus on helping independent primary care physicians retain autonomy and control over their businesses while delivering coordinated, patient-driven care,” said Jonathan Bush, CEO and Chairman of athenahealth.
athenahealth’s services include: athenaCollector® for patient billing and revenue cycle management, athenaClinicals® for electronic health records and clinical cycle management, athenaCommunicator® for patient communication services, and athenaCoordinatorSM for care coordination between the practice and hospital.

Medley Health’s services include: practice business analysis, patient demographics and patient perceptions assessments, patient marketing programs, and a secure, HIPAA-compliant platform to facilitate patient-doctor communication and collaboration—in and out of the doctor’s office.

“Medley Health’s collaboration with athenahealth is a first for membership practices, as we are now expanding choice for our independent primary care physicians by offering solutions that support deeper, more effective, more proactive doctor-patient collaboration and communication,” said Medley Health CEO and President, Steve Wigginton. “Independent physicians are being pressured from all sides to sell out to hospitals and health systems. Our membership services, in combination with athenahealth’s cloud-based practice management solutions, provide doctors with the best of both worlds—scalable technology to automate critical business functions while preserving their viability as independent practitioners that can put focus squarely on direct patient care.”